Flyer for Urban and Community Agriculture Assistance
2021
These bilingual outreach flyers were created as part of a grant I wrote and managed to launch Placer Resource Conservation District’s Urban & Community Conservation Program. As program lead and designer, I developed a modern, colorful visual identity to make conservation support welcoming to suburban, Spanish-speaking, and underserved communities. I partnered with the Latino Leadership Council for linguistic and cultural accuracy and collaborated with local nonprofits to reach residents directly. The project reflects a commitment to inclusive, accessible design that builds community trust and helps people see themselves as stewards of their own land.
Skills Used
Toolkit
Project role(s)
Values and Ethos
Integrity & Authentic Voice
I translated technical assistance into language and imagery that honor people’s lived experiences.
Relational Trust & Inclusivity
I collaborated with diverse partners, especially the Latino Leadership Council, with the aim of increasing equitable access to services.
Meaning-Making Through Design
My design choices emphasize clarity, humanity, and warmth.
Translating Complexity Into Accessible Story
As a new service to the community, conservation was reframed not as regulation or preservation, but as a neighborly offering.
Community-Embedded Communication
The distribution model (through trusted community organizations) reflects the belief that change happens through and at the pace of relationships.
Selected Work
Social Media
Note: All materials demonstrated on this webpage belong to the Placer County Resource Conservation District and are presented here to illustrate my skills and experience.