Placer RCD Website
2020-2025
This website design was developed to organize and make Placer RCD’s complex, multi-program work accessible to the public. I conceptualized the site’s structure, centered on resource-area pathways, to help visitors quickly find relevant information. Working closely with a web designer, I coordinated staff across departments and programs to ensure accuracy, consistent messaging, and up-to-date information in a rapidly evolving environment. The site integrates with HubSpot for CRM-driven outreach, includes a blog for storytelling, press releases, and other agency news, and features rare capabilities for a California District: online donations and a seasonal shop. The result is a clear, cohesive digital front door for the organization.
Medium / Project Type
Skills Used
Toolkit
Project role(s)
Home Page Screenshot
Values and Ethos
Cross-Program Collaboration
Brought multiple departments into aligned language and content, ensuring accuracy and coherence.
Clear Communication of Impact
Translates complex, technical conservation work into intuitive pathways, stories, maps, and forms so community members immediately understand programs and opportunities.
Systems Integration & Stewardship
Builds a durable digital infrastructure including CRM integration, accessible design, transparent governance materials, that supports long-term engagement, data integrity, and organizational adaptability.
Illustrating Impact
Through regular updates and robust user interface, visitors could understand the breadth and impact the services Placer RCD provided.
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Note: All materials demonstrated on this webpage belong to the Placer County Resource Conservation District and are presented here to illustrate my skills and experience.